Perfect Pairings & Recipes forNutella

Nutella flavour pairings explained, with brilliant recipes and data science insights.

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Flavour Analysis

Nutella’s first impression is emphatic sugary sweetness, but hazelnut, cocoa and vanilla soon reveal the profile beneath. A toast note contributes warm aroma, while an oleic acid note adds smooth oiliness, and milk and caramel notes give the profile further complexity.

Dominant Flavour Families

Maillard
Earthy
Sweet
Woody
Carnal / Animalic

Flavour profile of nutella

150 dimensions grouped into 10 flavour families. Bar length shows relative prominence. Scale 0–10.

Sugary

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Strongest notes

Nutella

SugarySweet

nutella8.8

Pure, clean sweetness without depth or complexity, akin to table sugar or simple desserts. Strong in nutella.

Unlocking Flavour Combinations

To understand which flavour notes are frequently used together, we analysed the ingredient combinations in more than 30,000 recipes. We broke down each ingredient into its constituent flavour notes. Then we identified which flavour notes repeatedly appear together across these pairings, revealing the underlying associations that make ingredients harmonise.

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